Thursday May 15, 3:37 PM
CBS returns to crime and comedy roots
NEW YORK (Hollywood Reporter) - Crime and comedy are coming
back in full force to CBS' schedule next season as the network
re-embraces the genres that have made it the most-watched
broadcaster in recent years.
After taking a creative detour in the fall with
outside-the-box concepts such as singing gamblers ("Viva
Laughlin") and vampire detectives ("Moonlight"), CBS is adding
new crime procedurals and opening up another night of comedy.
As expected, CBS will expand its successful Monday night
sitcom lineup to Wednesdays. "The New Adventures of Old
Christine," which the network renewed at the last minute on
Tuesday, will launch the block. The Julia Louis-Dreyfus vehicle
is followed by newcomer "Project Gary," about a middle-class
father, played by Jay Mohr.
The network unveiled the schedule to reporters at its New
York offices Wednesday morning.
"We really wanted to focus on comedy, and we had the goods
to it this year," said CBS entertainment president Nina
Tassler. "We've been looking to expand, to build out to another
night. We have two of highest-testing new comedies we've had in
years."
The network will also add newcomer "Worst Week," about an
engaged couple, to its Monday night lineup, giving the show a
lead-in from its top-rated comedy "Two and a Half Men."
"There's no better place to launch a comedy on television
than behind the No. 1 comedy on television," CBS scheduling
chief Kelly Kahl said. "We want to give the new shows the best
possible position to succeed."
The network's signature crime dramas, led by the "CSI"
trilogy, will also have more company next season, though
Tassler emphasized the procedurals will be more focused on
character.
"We do very well with our procedurals, but we've added more
character to them," Tassler said.
The dramas also will emphasize stronger female characters,
with the female-driven "The Ex List" replacing "Moonlight" on
Fridays and drama "The Unit" adding a female character.
"Women drive network television," Tassler said. "Women
watch our procedurals and comedies and we wanted to build on
that. We've added more female faces to the network."
During the development processes, Tassler noted, the
network looked at characters written as men and tried to see if
they could be rewritten as women.
"Ex-List" (formerly "Mythological Ex") stars Elizabeth
Reaser as a woman told she's going to get married in a year to
a man she's already met, then goes about contacting all her
former boyfriends.
When asked how the show will last more than one season if
her wedding is in one year, Tassler said "fortunes change."
"Ex List," "Worst Week" and "Eleventh Hour" are based on
foreign formats, continuing a recent trend for networks to
purchase pre-tested concepts.
The dramas also include the Jerry Bruckheimer-produced
"Eleventh Hour," about a science professor who helps solve
crimes. "Hour" has been given CBS' strongest lead-in,
Bruckheimer's own "CSI," and will air Thursdays at 10 p.m.
Former time slot occupant "Without a Trace" will shift to
Tuesdays at 10 p.m., a period that's proved tricky for the
network to fill in recent years. Kahl said "Trace" always
improves its time period and the network considers it a utility
player that can help buck up the spot.
Another new procedural is "The Mentalist," starring Simon
Baker, about a deceptive celebrity psychic who puts his
observational skills to better use working for law enforcement.
"The Mentalist" takes over Tuesdays at 9 p.m., former home
to "The Unit," which is shifting to Sundays at 10 p.m.
As expected, the serialized "Harper's Island," about a
group of friends terrorized on an island off the Seattle coast,
is set for midseason. Tassler described it as a cross between
"10 Little Indians" and "Scream."
Absent from the fall schedule were any new reality shows,
though veterans "The Amazing Race" and "Survivor" will return,
with the latter airing in high definition for the first time.
Tassler noted the network is currently shooting "Survivor"
producer Mark Burnett's game show "Jingles," which could serve
as a replacement.
After the 100-day writers strike ended in February, CBS was
the first network to return to the air with original episodes,
and reaped ratings dividends as a result.
"We met on a weekly basis during the strike to make sure we
would be ready on Day One to get back into production as
quickly as we can," said Leslie Moonves, President and CEO of
CBS Corp. "We hit the ground running, we got our schedule back
right away, our ratings came back."
Moonves said his team saw about 18 pieces of material for
fall, some of which were 20-minute presentations. Given the
network's success coming out of the gate quickly post-strike,
CBS is now mulling the possibility of launching some shows
before the traditional late September premiere week.
"We're leaving the door open to going early," Tassler said.
Reuters/Hollywood Reporter
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